For more than two decades, The Golden Key supplied valuable information to tourists to the Roaring Fork Valley of Colorado through partnerships with the most premium businesses in the area. Their foundational offering, The Concierge Guide was an area resource directory located hotel lobbies.

We helped The Golden Key update all of their materials including The Concierge Guide, a 100+ page book with dozens of advertisers.

Services Provided

• Brand Positioning

• Visual Element Development

• Print Collateral

• Email marketing

Redesigning an Area Fixture

To give the Concierge Guide new life we reimagined the design with inspiration from the best travel and architectural publications. Everything was carefully styled for an upscale look suitable to the upscale establishments that display The Directory. A new layout was developed to highlight premium listings along side small listings, which are often complimentary. By creating flexible, modular layout production was also streamlined, saving the client money.